Bacardi

 #KingOfRums

Press & comms, as well as guest list & event services

In 2012 Pravda took care of the communications around the infamous Casa Bacardi; a temporary speakeasy in the centre of Antwerp. The idea and overall execution have since then never been surpassed, unless maybe by Grey Goose's Boulangerie Fran├žois... Besides PR services, Pravda also made sure the right people attended the place. Heck, we even posted our own CFO as a clerk in the bookshop that was the entrance to the hidden bar. Dedication is an act, not a hashtag.